Module 4 of Marc Milburn’s coaching course is all about building a list of subscribers. The first modules were about setting up our blogs which serve as half of our business hubs. Our subscriber lists will form the other half.
A lead magnet is something free that you offer as an incentive for people to subscribe to your email list. You have probably already downloaded a ton of free reports that you got this way and are now sitting on your hard drive. I know I have.